About Us

The Labelling Matters Coalition, made up of Compassion in World Farming, RSPCA, Soil Association and Eurogroup for Animals, has been working since 2011 to encourage governments, businesses and industry to adopt mandatory method of production labelling on all meat and dairy products across the UK and EU.

Much has changed since formation of the coalition and in view of this changing landscape, with policy makers and associated agencies now actively exploring the issue of method of production labelling, the Labelling Matters coalition partners have responded by establishing a new way of working together.

Whilst continuing to strive to achieve the same overarching goal, collaborating as appropriate, members now operate as a network of individual organisations. This more flexible way of working enables the respective organisations to be individually reactive and nimble and to work to their individual strengths when responding to a developing political landscape that is both rapidly shifting and increasingly receptive to the concept and principles of method of production labelling.


Labelling Matters comprises Compassion in World Farming, Eurogroup for Animals, RSPCA, and Soil Association.

Compassion in World Farming

Compassion in World Farming was founded over 40 years ago in 1967 by a British farmer who became horrified by the development of modern, intensive factory farming.

Today we campaign peacefully to end all cruel factory farming practices. We believe that the biggest cause of cruelty on the planet deserves a focused, specialised approach – so we only work on farm animal welfare.

Visit the labelling pages on the CIWF website

Eurogroup For Animals

Eurogroup for Animals is the leading voice for animal welfare at European Union level providing a voice for the billions of animals kept in laboratories, farms and homes or living in the wild. They are recognised by the European Parliament and Commission as the leading animal welfare organisation at EU level and represent animal welfare interests on many EU advisory committees and consultation bodies.

Eurogroup for Animals


The Royal Society for the Prevention of Cruelty to Animals is the UK’s largest animal welfare charity. We are best known for our work rescuing, rehabilitating and re-homing hundreds of thousands of animals each year in England and Wales. However, we also have a dedicated team of farm animal welfare scientists working to develop RSPCA welfare standards for each of the major farm animal species. Their aim is to improve the lives of as many farm animals as possible by raising awareness of welfare issues and offering evidence-based solutions.

Visit the labelling pages on the RSPCA website

Soil Association

The Soil Association was formed in 1946 to transform the world into a place where we can all farm, eat and live healthily in balance We work with farmers, growers and researchers to find pioneering and practical solutions to today’s farming challenges. We’re also making good food the easy choice for everyone, from children in schools, to older people in care homes. And we’re inspiring millions of people to take their own step towards a healthier, happier future.

Soil Association